Our Services
Strategic Business planning
We work with leadership teams to develop comprehensive business strategies that align with long-term goals. From identifying growth opportunities to managing risks, we create actionable roadmaps that foster sustainable success.
Example: A small non-profit organization had an idea to help children in need. We partnered with the Board to create Mission, Vision, and Values statements. Then we developed a 3-year business plan that outlined expansion strategies, products/services concepts, target markets, optimized resources, and identified key partnerships to fuel growth. This organization now has eight programs that have benefited thousands of children over the years and is looking to expand to surrounding cities in the region.
marketing & sales structural design
We help businesses design marketing and sales frameworks that enhance efficiency and drive revenue. From team structure to process optimization, we ensure alignment between marketing and sales to achieve targeted results.
Example: A mid-sized Consumer Packaged Goods brand struggled with the lack of appropriate resources to support the business in a challenging market. We assessed the roles, gaps in processes and overall costs. We helped to restructure the teams, removing expensive external parties, secure dedicated sales & marketing support and other shared resources. These changes improved speed to market, communication and saved the organization millions in overhead costs.
new category assessment
We provide comprehensive evaluations of new business opportunities, analyzing market trends, customer needs, and financial viability. Our insights help clients make informed decisions on whether to pursue, pivot, or abandon new ventures.
Example: A mid-size consumer packaged goods company wants to expand into a new channel of business. Internal resources have been focused on running the day to day and do not have time to assess the opportunity. We put together a plan that allows them to size out the market potential, analyze internal capabilities, identify potential target customers, develop a competitive product solution and evaluate go-to market options. By taking this work off their plate they have not removed valuable resources against day to day options, but will also be able to consider strategically long term growth.
go to market planning
We evaluate go-to-market strategies to ensure market entry or product launches are set up for success. Our assessments identify strengths, gaps, and potential market risks, ensuring that your business has a winning plan.
Example: In one of Carrie’s past Corporate roles, she led a complex project in which the team had to design a completely new infrastructure to support growth in the market. They designed a new direct organization, built an order to cash set up and onboarded a distribution partner. They were able to grow market share and save the company millions in SG&A and improve cash flow.
brand strategy & development
We work with organizations to develop or refine their brand identity and positioning, ensuring alignment with their mission and target audience. From messaging to visual identity, we create cohesive strategies that resonate with customers and build brand equity.
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Example: A small consumer packaged goods company was struggling to grow due to significant loss of loyal consumers. We conducted a brand assessment which looked at consumer macro trends, category purchase dynamics, competitive analysis and internal consumer usage data. Through this, we identified a new prime target audience and a potential unique point of difference to begin to build a new brand identity and marketing plan that will provide a path towards new customer acquisition and business growth.
competitive analysis
We conduct in-depth competitive analysis to help businesses understand their market position and stay ahead of industry trends. Our insights inform strategies that enhance differentiation and capitalize on market opportunities.
Example: A non-profit company wanted to enhance its market positioning against local competitors. We provided a competitive analysis that identified gaps in competitors’ offerings and challenged pricing assumptions allowing the company to tailor its marketing and expand its market share.
war gaming
Our war gaming sessions simulate competitive and market scenarios to help businesses test strategies and refine decision-making processes. This dynamic approach prepares teams for potential market disruptions and competitor actions.
Example: A small retail brand wanted to anticipate the impact of a competitor's launch into the category. Through a war gaming session, we simulated different competitor moves and developed a strategy that protected market share and maintained profitability.
expanded resources
At StrategiSphere, we take a collaborative, "hive" approach to tackling complex challenges. With nearly 30 years in the market, we’ve built a diverse network of seasoned experts who bring specialized knowledge and capabilities to every project. Whether it’s sales, brand marketing, digital, finance, product development, food & beverage R&D, technical development in personal care, trademark and patent search, or project management, we can tap into this broad array of expertise to ensure that no matter the challenge, we have the right resources to deliver impactful results.
How can we help?